Because your leadership is already at a high level. Your presence should be, too.
You’re already the one people come to for answers, context, and recommendations, but when it’s your turn to speak, you don’t always sound or feel like the leader you actually are. The 180 Shift is where we close that gap.
Over 12 weeks, we work in the inner room behind your leadership, in how you’re thinking, feeling, and bracing when you’re visible, and then in the rooms everyone else sees: how you structure what you say, the signals you send, and the way you’re read when the stakes are high.
The result isn’t a louder, more performative version of you; it’s a quieter, steadier 180 in how you show up, so your presence finally matches the level you’re operating at.
Because people should experience the leader your mind already knows you are.
The 180 Shift is where executive presence
stops being a vague mystery.
Inside The 180 Shift, we stop treating “executive presence” like a personality you either have or don’t, and start treating it like something you can actually work on.
We use psychology and behavioural science to trace how you’re currently thinking, speaking, and signalling in high-stakes rooms, then make targeted adjustments so your presence feels less like a performance and more like a steady, accurate reflection of who you already are. This way, the room doesn't just hear that you're a leader, it actually feels it.
Why it works
Backed by psychology, designed for real-world leadership
Grounded in
Research & Psychology
We're not guessing at what might make you more confident or going through generic pre-recorded modules.
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I bring a background in social & personality psychology, so we look at how people form impressions, how power and group dynamics affect you, and what your nervous system does when you feel uncertain or judged.
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We use that to make very specific tweaks to how you think, speak, and use your signals.
Personalized to you & your role
There is no "one version" of executive presence.
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That's why I work with you on your personality, your mindset, your strengths, and your context - so that you're improving your executive presence for the rooms you're already in.
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The goal is not to create a persona, it's to build a presence that feels natural and believable to you - and to the people you lead.
Built for real situations
& real behavioural change
Our work together is tied to your real life: your team meetings, stakeholder calls, 1:1s, presentations, and hard conversations.
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We prepare for what's coming up, debrief on what already happened, and turn both into useful practice.
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We don't try to change overnight, we habit stack using your behavioural patterns so that the shift actually sticks, and lasts.
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That's how you make your executive presence count.
You're not underqualified.
Your presence just hasn't had proper training yet.
Think of this as personal training for your presence,
with the right accountability so you put in the reps.
What your 180 Shift looks like.
By the end of the 12 weeks together, you'll notice a difference in four specific ways.
Your Inner Signals
What you feel before & after you speak
You stop showing up already stressed and anxious about what's to come. Your inner room shifts from being a place of doubt and stress, to become a safe haven for your mind. You learn to shift your self-talk, own your strengths, and develop resilience, so that no matter what comes up, you feel prepared to handle it.
Your Verbal Signals
What the room hears
You stop rambling, over-explaining, or second-guessing your own point. You understand how you speak and have strategies you can lean on when you need support to be more clear or direct. You start to speak in a way that matches your own standards and feels natural to you.
Your Visual Signals
What the room sees while you speak
You become more aware of what your body is broadcasting: your posture changes, your facial reactions, your eye contact and hand gestures. Instead of forcing "big" body language, you learn how to sit, listen, and carry yourself while you speak so that your message doesn't get lost in how you come across.
Your Influence & Impact
What actually changes in the room
You notice that the changes in you create changes in how others respond to you. They make more eye contact, ask for your view, interrupt less, and take your recommendations more seriously. Feedback shifts from "be more confident & visible" to "that was clear" and "you handled that well." Your presence stops being something you worry about and becomes one of the reasons others want you in the room.
How we work together inside
The 180 Shift
The 180 Shift is a private, 12-week high-touch coaching container to work on how you're showing up as a leader.
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Weekly 1:1 sessions built around your real leadership.
We meet once a week for an hour on Zoom and use your actual calendar (your stakeholder updates, team calls, 1:1s etc.) as the material we start with. That way there are no generic scripts, no pretend scenarios. We work on what's already in front of you.
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A psychology lens on your leadership.
We use Social Psychology and behavioural science to work on your mindset, communication, and signals. We look at what's happening in your mind, how you sound when you speak, and what your body language is doing. Then, we make specific, sustainable shifts to how you come across.
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Support that helps you integrate.
You'll have confidential access to me between sessions, so you're not waiting a full week when something important comes up. This way, the work isn't limited to the sessions, it translates to how you lead day to day.
Your executive presence deserves it's own story
The 180 Shift is where we write it together
Christina took me on a journey of behavioral knowledge and helped me to discover how to use my full potential. There is no way to remain in the surface when we connect with someone with such deep knowledge.
- Renilton A.,
Executive Pilot
Christina’s calm, clear delivery and professional insights made the topic accessible to everyone from students to professionals, helping us expand our reach. Her presence added credibility to our platform, and her message continues to be a valuable resource.
- Arun B.,
Founder, GK Talks
Christina is one of those rare people who applies just the right amount of 'tough love' to support me on my journey to much better expression, crystal clear communication and a deeper understanding of how to improve my messaging.
- Jan Hendrik T.,
Founder, ExclusiveAdvice
Is the 180 Shift right for you?
The 180 Shift is for thoughtful, high-performing leaders and founders who are already good at what they do technically, but want to improve how they're coming across to others.
This will feel like your favourite weekly leadership conversation if:
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You feel like you don't speak as clearly or confidently as you want to
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You're strong on paper, but don't always feel like your presence shows it
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Your voice, message, or demeanour change depending on who is in the room
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You leave meetings or conversations knowing you're not living up to your own standards
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You're tired of generic advice and want personalized feedback with a safe space to practice your new skills
You don't want a new persona for work.
You just want your executive presence to match the level you operate at.
FAQs
How do I get started?
Click the Apply to work with me button above and fill out the application. I'll be in touch with more information on next steps.
Who is this program best for?
My coaching is designed for high-performing professionals, such as executives, founders, team leaders, or anyone in a growth role, who want to lead with greater confidence and strategic communication. If you’re navigating complexity or stepping into more visibility, this is for you.
Is ongoing support provided?
Absolutely, I offer continuous, asynchronous support between sessions to ensure you stay on track and motivated. This is designed to enhance your leadership, not overwhelm your calendar.
Is this therapy?
No. We will talk about your thoughts, emotions, and behavioural patterns, but always in service of how you show up as a leader. This is coaching grounded in psychology, not a treatment for any mental health concerns. Please note: I do not accept any forms of personal insurance.
What if I don't know if I have any executive presence to start with?
Everyone starts somewhere, and we start exactly where you are. We uncover your strengths, identify what you're already doing well, and create a plan that will work for your lifestyle, work environment, and preferences. Regardless of where you're starting from, you'll experience improvement.
What if I'm not sure if
"I'm ready" enough?
That’s often the exact moment to start. You don’t need to be more confident, more visible, or more senior, you just need the desire to lead differently. The program is structured to meet you where you are and elevate you from there. If you're still on the fence, you can send me an email directly at info@christinaaidy.com
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Want to know more about what it's like working with me?
Check out these reviews from some of the students I've previously worked with
