Executive Presence is not about your personality. It's a skill.
Executive presence is a collection of signals across how you regulate yourself, communicate, navigate relationships, and express authority.
The Executive Presence Audit helps you identify the situations, behaviours, and communication patterns that weaken how you come across to others, especially under more pressure or visibility. Using the audit, you will identify the situations that trigger your hesitation, overthinking, or lack of confidence.
So instead of blindly trying to be more confident, polished, or commanding based on generic advice you read online, you’ll instead know what’s already working, where your presence becomes inconsistent, and what to focus on first.
If you know you're competent but you don't why it still feels inconsistent, The Audit is for you.
Before the audit:
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“I need more executive presence.”
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“I probably just need to work on my confidence.”
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“Why am I confident in one meeting but not others?”
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“I'm delivering results, I don't know what I'm doing wrong.”
After the audit:
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“I now know what needs attention.”
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I know which situations make me seem more junior.”
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“I get the specific behaviours that are affecting my presence.”
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“I have a handful of concrete shifts I can begin practicing.”
"Christina's impact has been unmeasurable in my progress. With her returning me to the basics every week, I'm able to understand and coach the team so much better. Working with Christina is like a shortcut to success and makes me wiser as a person as well."
Team Lead
Market Intelligence
You can be highly capable and still not come across that way in every room.
If your ability to come across as confident and composed still feels contextual, it's time to figure out what is leading to your inconsistent performance.
Maybe you’re confident with your team, but second-guess yourself around senior leaders. Maybe you can explain an idea clearly when you’ve prepared, but start rambling as soon as you feel like you've been put on the spot. You know how to handle a difficult conversation you anticipated, but when someone pushes back unexpectedly, your delivery changes before you even realize it and you're left feeling like a people pleaser, despite wanting to do better.
None of these behaviours automatically mean you lack the confidence, communication skills, or leadership ability. Because here is the truth: executive presence is often contextual.
This means that how you show up, the way you speak, how confident you feel in the moment, whether you come across as an authority, all of this changes when your environment changes. And until you recognize when this is happening and understand exactly how certain situations trigger you, no amount of “work on your executive presence” advice will be useful.
The Executive Presence Audit gives you a clearer starting point.
What you get with
The Audit
This isn’t another checklist of traits you need to “look more executive.”
It’s a practical self-assessment designed to help you understand how your presence actually comes across to others and identify where it starts to slip under pressure.
Inside, you'll
01
Identify your executive presence pressure points
Pinpoint the situations where your confidence, communication, or composure is most likely to change like being challenged or speaking in higher-stakes rooms.
02
Identify areas that are already strengths
Executive presence isn’t all-or-nothing. You’ll uncover the areas where you already show up with confidence, clarity, and authority, so you’re not trying to “fix” what isn’t broken.
03
Assess the four dimensions of your presence
Use my PCRA framework (Presence, Communication, Relationships, and Appearance) to see which areas naturally support your leadership and which are weakening the signals you send.
04
Spot the behaviours undermining your authority
Notice the patterns you already have but may not be aware of, like overexplaining, hesitating, becoming reactive, losing clarity, or becoming small in certain situations and understand how those behaviours may be influencing the way others experience you.
05
Learn strategies you can implement immediately
Access diagnostic assessments, reflection prompts, and strategies you can test in meetings, conversations, and high-pressure moments so you have a much clearer picture of where to focus first. You walk away with a clear, personal picture of your dominant strengths, your biggest opportunity for growth, and the shifts you can start practicing right away.
Grounded in research on social perception
Created by Christina, a behavioural scientist with a PhD in Social Psychology. Christina works as an executive presence coach and leadership advisor, helping leaders understand the role of social perception in their performance outcomes.
Her PCRA framework is a deliberate departure from the standard executive presence model. Where most frameworks give you behaviors to perform, this one starts with the psychology underneath, because behaviour change that doesn't address what's driving the behaviour doesn't stick.
